As the founder of ByTheWay, Andrea has built a boutique natural-wine brand and curated platform dedicated to Hungary’s most exciting small-batch winemakers — independent producers working with authentic, unmanipulated wines.
The brand’s ethos lives in a single line: “Natural wine. Unfiltered people.” It’s a belief that the best wines carry the fingerprint of a place and a person — and that the stories behind them matter as much as what’s in the glass. With a background in brand building, Andrea pairs that philosophy with a minimalist aesthetic, transparent communication, and a refusal to dress wine up as anything other than what it is.
Shaped by Lake Balaton, where she grew up, and inspired by Budapest, she’s drawn to wines with personality — red, natural, and a little wild — and to the good company and late conversations that come with them. ByTheWay Wine brings all of that together: natural wine, good food, and authentic experiences in one curated space.
Her motto says it best: “Stay curious, stay open, and keep tasting life.”
Based on Andrea Hanyecz’s interview with XpatLoop.com.
